Get clear about who you are and where you’re headed so you can get focused and grow your business.
STEP .01 IN THE BRAND DRIVEN METHOD
BRAND DRIVEN VISION
One of the biggest steps business owners miss in building their brand AND their business is establishing a clear vision. Normally, it’s something leaders have “in the back of their head” but haven’t specifically defined. The Brand Driven Vision process helps leaders think critically about why they’re in business, where they want to go, who they want to serve, and how they plan to stand out from their competition. Answering these key questions (and several more) helps get to the heart of your big “why?” and pull out the key components that make your business one-of-a-kind.
SIGNS YOUR BUSINESS
- When asked who your client is, you say “everyone”
- You don’t know what makes your business unique
- You feel like you’re standing in your competitor’s shadow
- As a leader, you struggle to know where to focus
- Your team lacks engagement with your company mission
WHAT A CLEAR VISION CAN DO FOR YOUR BUSINESS
- Get clear about who you are and your place in the market
- Know who your audience is and where to find them
- Know the difference between opportunities and distractions
- Get across what makes you different and why you matter
- Engage and inspire your team to take more ownership
THE BRAND DRIVEN
M.A.D.E. FOR IMPACT
Discover your unique business fingerprint and define your specific position in the marketplace.
Establish your company values and the standards that will influence the way you do business.
FIND YOUR NICHE
Take a look at your current offerings and discover where you can specialize and focus your efforts.
MAKE YOUR MISSION
Define a mission statement that actually gains buy-in and keeps you and your team centered on a goal.
IDEAL AUDIENCE MAP
Define your ideal customer, their key characteristics, where to find them, and how to get more of them.
90 DAY PLAN
Once you get a clear view, we’ll help you come up with a plan based on what you discover.
HOW IT WORKS:
SCHEDULE A CALL
Let’s talk about where you’re at, where you want to be and how we can help.
WE’LL WORK ONE-ON-ONE
We’ll guide you through each part of the framework to establish your clear vision.
GAIN CLEAR FOCUS
Use your new-found focus to build the business you’ve always wanted.
DOWNLOAD YOUR FREE VIDEO GUIDE